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TrackConversionInput

No description

input TrackConversionInput {
  conversionEvent: ConversionEventName!
  attribution: AttributionInput
}

Fields​

TrackConversionInput.conversionEvent ● ConversionEventName! non-null enum​

TrackConversionInput.attribution ● AttributionInput input​

First-touch attribution, read transiently from vc_attr.

OPTIONAL, AND ITS ABSENCE DECIDES NOTHING. A call with no attribution is judged on the same gates as any other and converts normally — an organic or direct signup is an acquisition. Attribution is relayed to the ad platform as opaque context, so omitting it costs match quality on that one conversion and nothing else.

It was once read the other way: absence meant "invited teammate" and answered NOT_ELIGIBLE. That heuristic is retired (#1893) — it excluded every organic signup, since the landing site writes no vc_attr at all without a UTM parameter or a click ID.

Member Of​

trackConversion mutation